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Canada | U.S.A. / INTL.

LettermailTM
- About

Top 10 Tips for Using Lettermail

  1. Send several Items for one low price.
    Don't just send a letter or a bill - add in an advertising flyer, promotional Item, a newsletter, sales information or up to five sheets of folded correspondence. Just make sure the Item you are sending weighs less than 30 grams in total.

  2. Fold and save.
    If you are using an oversized envelope (any envelope larger than 245mm x 156mm x 5mm thick to a maximum of 380mm x 270mm x 20mm thick) to send correspondence, you may want to think about folding the Item you are mailing. Folding the correspondence in half allows you to fit it into a standard envelope.

  3. Be creative and take advantage of free ad space!
    Consider an envelope your own little billboard. You may print an advertising message, company logo or other design on the envelope, as long as it is within a 40mm band starting from the top of the envelope - and stretches no further than 74mm away from the right-hand side. Advertising may appear anywhere above and to the left of the address or address window or label, as long as it doesn't encroach on any of the reserved areas. Advertising can also form part of a meter impression.

  4. Stick to the standards.
    Using standard envelopes lets you take advantage of one of the best business value around. Non-standard and oversize mail may be sorted manually and, therefore, costs more to mail than standard mail. So, for the lowest mailing cost, ensure that your envelopes and cards fall into the specific size limits found on our Specifications page.

  5. Increase your response rate.
    When you send communications, you normally expect an action. An invoice, for example, brings a payment, while a direct mail Item prompts an order. One of the best ways to ensure prompt payment or encourage an order, is to include a prepaid response vehicle such as an addressed stamped envelope or a Business Reply Mail card or envelope. By enclosing a return envelope, you can help boost your customer response rate.

  6. Reach your customer on the first try.
    Have you ever faxed correspondence to a customer, then been told that a page is missing, or there's a huge black streak down the centre of the page, or they haven't received it? In some companies, faxes may not even be delivered directly to the addressee - instead they can end up in a big pile near the fax machine. Make sure that your correspondence gets into the hands of the addressee - first time, every time. Mail it!

  7. Use the right postal code.
    Since sorting mail by a high-speed machine is faster than by hand, getting the postal code right is crucial! Make sure it's there, make sure it's in the right place (no more than 45mm from the bottom edge of the envelope) and most importantly, make sure it's correct. If you need to locate a postal code, click here.

  8. Know what you can't send.
    Do not include items such as the following in the mail: bottle caps, coins, food items, glass, jewelry, keys, liquids, obscene materials, pencils, pens, certain types of seeds, powdered material, anything fragile and perishable, or anything that could harm people who process the mail, or those who receive it.

  9. Staple alert.
    Do not staple the outside of an envelope. Otherwise it will likely be processed manually, which could slow down the delivery of your mail. Staples can also harm people handling your mail, at your office or your customer's office.

  10. Know how to properly address an envelope.
    The Addressing Guidelines show the most efficient way to address mail.
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